The Launch · 30 days · Small group

Thirty days from opportunity to offer.

For people who are done with the 9-to-5 and ready to prove it. You leave with an offer built, priced, and in front of real buyers.

$750 · Small group · By application

Tony McCabe reviews a printed business report with a client at a walnut table.

Who it’s for

Built for doers. Not dreamers.

This is for you if

  • Your job pays the bills and costs you everything else.
  • You see an opportunity: online, in AI, or in a skill you already have.
  • You’ll give it real hours every week for thirty days.

This isn’t for you if

  • You want motivation, not work.
  • You’re still waiting for the perfect idea.
  • You already run an established business.

How it works

Four weeks. Four decisions.

Week 1

Choose

One opportunity. One person to serve. Everything else gets dropped.

Week 2

Prove

Talk to real buyers. Find the problem they would pay to have solved.

Week 3

Build

Shape the offer, set the price, and write the page that sells it.

Week 4

Launch

Put it in front of buyers and ask for the sale. No more preparing.

Tony McCabe leads two clients through a hand-drawn business framework at a walnut table.

What’s included

Everything you need to launch. Nothing you don’t.

  • Four live group sessions, one each week, with me.
  • The worksheets and scripts for every step, ready to use.
  • Direct feedback on your offer, your price, and your page.
  • A small group, on purpose, so every seat gets attention.